I was going to objectively watch the story on
60 Minutes regarding the piracy of movies via the Internet. But when they start out by saying that (paraphrased), "We all know that piracy has decemated the music industry, costing them millions as people download their songs rather than buying them," I just couldn't lend objectivity to the rest of the story. Though facts vary from source to source, online downloading has not ruined the RIAA, but instead, less new releases, higher prices, and the same old content being rereleased each year has hurt record sales.
As the story continued on, they talked with the head of Fox who said that in a day, hundreds of thousands of copies of movies are downloaded each day (maybe even millions he said). Now, that sounds extremely high. I very highly doubt that anywhere near one million copies of movies are downloaded each day. I know there's people out there that only download movies instead of going to the theaters, but I also know that the general population a) don't know how to download/watch movies on the internet or b) download a few movies that they aren't going to see in theaters anyway and watch the majority of movies in the theater.
While I don't really have a solution to the problem, I don't think following the RIAA's lead is the correct answer. According to the Fox studio executive, suing downloaders may be the next step. But suing users who download a movie or two will only cause the problem to continue to rise. And on another note, placing these stupid "stop piracy" trailers in theaters is completely counter-intuitive. I've already paid to see the movie - don't start preaching to me about what I can and can't do when I go home. It should be interesting to see what the studios do in the future. But rest assured, whatever they try and do will be worked around in mere minutes by the Internet community.